The Paris Launch

Case Study Quick Facts: Paris Launch

Who: Orion Williams

Niche: Photoshop Tutorials, at www.TutorialsTraining.com

Product: How to use Photoshop CS

Total launch sales: more than enough to pay for his trip to Europe

Additional Facts:

- Relied on the psychological triggers outlined in the Product Launch Formula.

- Launched from an Internet cafe in Paris - the unfamiliar French keyboard slowed him down, but the orders started coming in nearly instantly when he launched.

- Orion used his trip to turn his launch into an "event" (watch the video for his explanation on this).

- The launch increased Orions's relationship with his list (and he now knows exactly what to launch next).

- Watch the video carefully to learn how Orion maximized his Product Launch Formula investment.

- Another successful launch outside of the "Internet Marketing" niche.

- Congratulations Orion, I can't wait to hear about your next launch!!

For more information, go to: Product Launch Formula

To Your Success,
Rusty K.